Consulting and design projects
- Vladimir Serjanin
- Oct 25, 2023
- 3 min read
Updated: Dec 12, 2024
A list of projects where I have taken the lead or made significant contributions as a Product Designer.
Start with why
In my role as a Product Designer, I am continuously developing fresh ideas and concepts. I provide consultancy to emerging startups and engage in close collaborations with prominent figures in the industry.
Carlsberg Posters
Designed abstract posters featuring J.C. Jacobson, the founder of Carlsberg, for a local digital art gallery exhibition. Collaborated closely with the Israeli Carlsberg group to create visually striking and conceptually rich artwork. The posters aimed to honor the legacy of J.C. Jacobson and his contributions, offering a unique blend of artistic creativity and historical reverence.



Posters challenge
Created a series of daily posters as part of a 30-day design challenge in 2020. Each poster was crafted under strict time constraints, regardless of the occasion, focusing on cultivating creativity and honing the ability to make fast, effective design decisions. The challenge emphasized versatility and adaptability, producing a diverse collection of visually compelling and conceptually driven artwork.
T-shirt brand social ads
Developed the social media strategy, content plan, and visual identity for Matterwear, a t-shirt brand, ensuring seamless alignment with its style guides, tone of voice, and overall presence. Designed t-shirt graphics and social media posts that captured the brand's ethos, creating engaging campaigns that resonated with the target audience while amplifying the brand's reach and consistency across all platforms.
T-shirt designs:
Crafted unique t-shirt designs for Matterwear, blending creativity with the brand’s style guides to produce wearable pieces that resonate with the target audience and reflect the brand’s identity.
Commercial banners:
Designed visually impactful commercial banners for Matterwear, aligning with promotional objectives while maintaining consistency with the brand's style guides and aesthetic.
Social media banners:
Created social media banners that reflected Matterwear's community-driven ethos and brand vision, fostering engagement and strengthening alignment with the brand's values.
Banksia
This web app is a prime brokerage crypto platform for a number of global institutional clients. The goal was to give institutional investors more control over what had previously been a fairly manual process.


Voxel editor
With this app, the company sought to bring "UGC" (User Game Creation) to the mobile environment. Allow users to generate voxel models in an accessible, playful, and simple manner as part of a larger mobile game creation process.

Gaming client
This screen is part of the Intel Gaming Access app's onboarding flow. The onboarding process will introduce customers to the product and allow them to learn about the app's capabilities as well as form their initial impression. Following onboarding, we have profile screen. The profile screen enables the user to claim their hard-earned prizes and create a social presence.


Plan checkout
These screens are part of a product payment flow. I intended to keep the information on the payment screen to the bare minimum required for the user to confirm his purchase.

Social profile modal
These modals are for a blog's social network profile pages that have been outsourced. Following pages allow users to follow and be followed in the same way that any social network does.

Apartment handover module
This app is an apartment handover module. With this new module, the construction company representative will be able to manage and monitor the apartment's handover process with the apartment owner.

Collaborative mapping platform
Mobile app of a collaborative mapping platform transforming the way people find and share information about the places and things they love.

News feed
In order to add value to the users of the news feed and differentiate from other news apps, we decided to expand beyond news and incorporate highly engaging fun content in the app, for the amusement of our users.
